Label Size Chart —
Find Your Perfect Fit
Standard label dimensions for every product category — wine, beer, water, cosmetic, candle, supplement, and food packaging. Search by container, calculate the exact size from your circumference, and compare proportions visually. All sizes in imperial (inch) and metric (mm).
Label size is determined by your container's flat surface area — the cylindrical (non-curved) portion of the bottle, jar, or box where the label will adhere. Use this chart as a starting point for common container types. Custom sizes are always available; these are the most ordered dimensions per category from our Chinese label factory partners.
Calculate Your Label Size
Enter your container's circumference and flat height. The calculator will recommend the ideal label dimensions with the proper edge gap, plus show a real-time preview at scale.
Browse Label Sizes by Product Type
Switch between categories to see standard dimensions, formats, and visual size comparisons at scale. All values sourced from production factory orders.
Wine, Beer & Spirit Label Sizes
| Product | Container | Front Label | Back Label | Neck Label |
|---|---|---|---|---|
| Wine750ml | Standard Bordeaux | 3.5"×4"89×102mm | 3"×4"76×102mm | 2"×1"51×25mm |
| Wine750ml | Burgundy / Rhône | 4"×4.5"102×114mm | 3.5"×3.5"89×89mm | 2.5"×1"64×25mm |
| Champagne750ml | Sparkling | 4"×3.5"102×89mm | 3"×3"76×76mm | 2"×1"51×25mm |
| Beer12oz | Long-neck bottle | 4"×3"102×76mm | — | — |
| Beer16oz | Tallboy can | 8"×4" wrap203×102mm | — | — |
| Spirit750ml | Round glass bottle | 4"×4"102×102mm | 2"×3"51×76mm | — |
| Whisky700ml | Square bottle | 3.5"×4"89×102mm | 2.5"×3"64×76mm | — |
Visual Size Comparison · Front Labels at Scale
Scale · 1px = 1mm · scaled to viewportWater, Juice & Soft Drink Label Sizes
| Product | Container | Label Size | Format |
|---|---|---|---|
| Water8oz | PET bottle | 6"×2"152×51mm | Wrap |
| Water16oz | PET bottle | 8"×2"203×51mm | Wrap |
| Water1L | PET bottle | 9"×3"229×76mm | Wrap |
| Juice250ml | Glass/PET | 6"×2.5"152×64mm | Wrap |
| Juice1L | Carton | 10"×4"254×102mm | Wrap |
| Soda12oz can | Aluminum can | 8"×4"203×102mm | Wrap |
| Energy drink | Slim can | 7.5"×3"191×76mm | Wrap |
Beverage Label Widths Compared
Scale · 1px = 1mm · wrap labels shown flatCosmetic, Skincare & Beauty Label Sizes
| Product | Container | Label Size |
|---|---|---|
| Lip balm | Tube (standard) | 2"×1" wrap50×25mm |
| Lip balm | Tube (large) | 2.25"×1.5" wrap57×38mm |
| Essential oil | 5ml–15ml dropper | 2"×1" wrap50×25mm |
| Serum | 30ml dropper bottle | 2.5"×3"64×76mm |
| Serum | 50ml dropper bottle | 3"×3"76×76mm |
| Cream | 50ml jar | 2.5" diameter circle64mm Ø |
| Lotion pump | 100ml–200ml bottle | 3"×4"76×102mm |
| Body wash | 300ml bottle | 4"×5"102×127mm |
| Perfume | 50ml glass | 2"×3" or 2.5"×3.5"50×76mm / 64×89mm |
Cosmetic Label Sizes · Small Format Precision
Scale · 1px = 1mm · ideal for artwork planningCandle, Diffuser & Home Fragrance Sizes
| Product | Container | Label Size |
|---|---|---|
| Candle | 4oz travel tin | 2"×2"51×51mm |
| Candle | 8oz glass jar | 3"×2"76×51mm |
| Candle | 9oz straight glass | 3.5"×3"89×76mm |
| Candle | 12oz tumbler | 4"×3"102×76mm |
| Candle | 14oz–16oz jar | 4"×4"102×102mm |
| Diffuser | 100ml bottle | 2.5"×3"64×76mm |
| Room spray | 150ml bottle | 3"×3"76×76mm |
| Wax melt | Clamshell | 3"×1.5"76×38mm |
Candle & Home Fragrance Label Sizes
Scale · 1px = 1mm · glass jar standardsSupplement, Vitamin & Food Label Sizes
| Product | Container | Label Size |
|---|---|---|
| Supplement | Small capsule jar | 2.25"×6" wrap57×152mm |
| Supplement | Medium jar | 3"×8" wrap76×203mm |
| Protein powder | Large tub | 12"×6" wrap305×152mm |
| Honey | 8oz jar | 2.5"×2"64×51mm |
| Honey | 16oz jar | 3"×3"76×76mm |
| Sauce | Standard bottle | 3"×4"76×102mm |
| Coffee bag | 12oz stand-up pouch | 5"×7"127×178mm |
| Coffee tin | Round canister | 10"×4" wrap254×102mm |
| Snack bag | Stand-up pouch | 4"×6"102×152mm |
Supplement & Food · Large Format Wraps
Scale · 1px = 1mm · wraps shown flatLabel Width by Product Type
Compare typical label widths across all categories at a glance. Hover over bars for exact dimensions in both units.
Standard Label Width Range (mm)
Width = label dimension that wraps around the container circumference
6 Steps to Measure Your Container
Follow this sequence to capture precise label dimensions from any cylindrical or flat-sided container. Request a dieline template after sizing.
Measure circumference
Wrap a paper strip snugly around the bottle's flat area. Mark overlap. Measure length with a ruler. This is your maximum label width.
Subtract a gap
Subtract 3–5mm from the circumference to leave a small gap so the label edges don't overlap. Most labels are 5–10mm shorter than the full circumference.
Measure height
Measure the flat (non-curved) area top to bottom. Leave 2–3mm clearance from any shoulder curve or bottom indent so corners don't lift.
Account for application
Machine-applied labels need tighter tolerance (±1mm). Hand-applied labels are more forgiving (±2–3mm). Confirm the application method before finalizing.
Send sample container
For best results, send us a sample of your actual container. We'll measure on a precision jig and produce a perfect-fit label, accounting for taper and embossing.
Request dieline template
After sizing, request a dieline (cut line) template for your designer. We provide PDF dielines free of charge with every order, including bleed and safe zone.
Common Size Questions
What is the standard size for a wine bottle label?
Standard wine front labels are 3.5"×4" (89×102mm) to 4"×5" (102×127mm). Back labels are typically 3"×4" (76×102mm). Neck labels are 2"×1" (51×25mm) wrapped.
What label size fits a 16oz water bottle?
A 16oz PET water bottle typically uses an 8"×2" (203×51mm) wrap-around label in BOPP or PET film.
How do I measure a label for my container?
Wrap a paper strip around the container flat surface, mark overlap, measure length. For height, measure the flat (non-curved) area top to bottom, minus 2–3mm clearance. Use the calculator above to do the math automatically.
What is the most popular cosmetic label size?
Common cosmetic sizes are 2"×1" (50×25mm) for lip balm tubes, 2"×3" (50×76mm) for dropper bottles, and 3"×4" (76×102mm) for jars and pump bottles.
Do you offer custom label sizes?
Yes. Every label order can be custom-sized to your container at no extra charge. Standard sizes are listed here as a starting reference. Send your container dimensions or a sample bottle for a precise fit.
Need a Custom Label Size?
Send us your container dimensions or ship a sample bottle. Our engineers will size the perfect label, generate a dieline template, and produce it at factory-direct pricing.