
Nikki Lam
SVP of SEO
Nikki Lam is a seasoned SEO leader with experience supporting global brands including Adobe, Lenovo, Samsung, Under Armour, Levi’s, and T-Mobile. As VP and Head of SEO at NP Digital U.S., she leads the agency’s Organic Search practice, manages a growing team of strategists, and develops award-winning SEO campaigns for enterprise and Fortune 1000 clients. She is also an active industry contributor through Search Engine Land, SMX, the Digital Marketing Institute, brightonSEO, Neil Patel webinars, and ongoing thought-leadership content.
Articles by Nikki Lam
Wine Labels
Custom wine labels engineered for 48-hour ice-bucket submersion, 70% cellar humidity, and TTB-compliant government warning placement. Six foil colors on Estate #8...

Candle Home Fragrance Labels
Industry · Candle & Home Fragrance Candle Labels:Heat-Resistant & Oil-Resistant Engineered for 200°F container surfaces, migrating fragrance oils, and the wet-out defect...

Beauty Cosmetic Labels
Industry · Beauty & Cosmetic Beauty & Cosmetic Labelsfor Skincare & Makeup Engineered for premium finish, small-curve conformability, and resistance to cosmetic...



